“Pamulinawen, pusok indengam manToy umas-asog, ag-rayo ita sadiam…” These opening lines from the beloved Filipino folk song Pamulinawen instantly evoke romance, beauty, and Ilocano heritage. After all, it's a song about courtship, steadfastness, and sincerity. More than just a song, Pamulinawen has become a symbol of the values and beliefs of the people of Ilocos Norte. Today, it has become...
By Lawrence Ruiz - Own work, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=51197777 Every year, the skies of Pampanga and Tarlac come alive with color, excitement, and wonder as thousands of balloons rise above New Clark City. The Philippine International Hot Air Balloon Fiesta, or simply the Hot Air Balloon Festival, promises to be one of the most anticipated events in the...
Come February and fresh from the Dinagyang celebrations, people in Iloilo City naturally find their way back to the sea with the Paraw Regatta Festival. The breeze feels lighter, the shoreline busier, and before long, the horizon fills with the unmistakable sight of colorful sails gliding across the water. This year, the festival returns with renewed excitement, and preparations are already underway...
Image source: https://www.freepik.com/premium-photo/empty-chair-table-home_123363515.htm#from_element=cross_selling__photo The new year is always a great time to pause, reflect on the past, and look ahead with hope. After the rush of the holidays, many families find that the quiet days of January offer a perfect time for renewal. It's a time when both parents and kids can spend hours together at...
Camella delivers homes built for multigenerational living, supporting Filipinos not only today but for all the bright tomorrows ahead. As the Philippines’ most trusted and preferred housing brand, Camella positions its offerings around people-centered planning, practicality, and permanence. Filipino families are increasingly prioritizing pooled resources, proximity, and predictable...
From young dreamers to wise storytellers, Camella is built for families of all ages—where traditions are passed on, and futures are shaped, together. The streets of Cebu come alive with rhythm, reverence, and renewal as the Sinulog Festival draws millions to Cebu City. More than a celebration every January, the festival reflects culture evolving into a capital, promise shaped by purpose, and growth...
Image source: Freepik The Chinese New Year is one of the most important celebrations observed in the Philippines, and quite possibly in the world, especially among families influenced by Chinese culture and broader Asian culture. Unlike the regular New Year in January, this celebration follows the lunar calendar and is treated as a reset for the entire home and the year ahead. Rooted in feng...
The Camella Prestige Home series honors tradition while embracing innovation, creating living spaces that stand as legacies: adaptable, inclusive, and attuned to the evolving lives of the Filipino who will call them their own. Multigenerational living—where grandparents, parents, children, and extended relatives reside within a single household—has long been a hallmark of the Filipino way of life....
Rising within the expansive 60-hectare Vista Estates, Castellana in Baliwag, Bulacan, the newest 2.6-hectare Camella enclave presents a blueprint for fine living. Nestled in the eastern portion of the province of Bulacan is a fast-growing urban center known for its cultural heritage, active commerce, and strategic access to Metro Manila and Central Luzon. Once a historic town, Baliwag has evolved into...
By Herbert Kikoy - Own work, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=87019673 “Pit Señor!” is the constant chant you can expect to hear in Cebu City's Sinulog Festival. But just what does it mean? Pit Señor is a heartfelt cry of devotion and joy that echoes through the entire city during the Sinulog Festival. Roughly translated as “Hail to the Señor,” the...
