Camella Boosts Masterplanned Communities

With its unparalleled expertise through decades of experience in the housing industry, Camella has redefined home development in the Philippines by not just building beautiful and affordable homes, but by creating masterplanned communities.

Camella masterplanned communities are designed to be self-contained, where residents have access to practically everything they need right in their village.

Staying true to the concept, Camella has started bringing in All Day Convenience stores and All Day Mart in its subdivisions, where the residents can purchase their basic necessities as they please – be it daily or weekly.

All Day convenience store focuses on fulfilling the needs of grab-and-go shoppers, offering a broad selection of grocery products, affordable fast food meals, such as siopao, hotdogs, pizza, soft-serve sundaes, sandwiches, salads, and desserts prepared fresh daily. It also provides services designed to meet the specific needs of consumers, including bills payment for major utilities and service providers, and mobile phone loading.

The All Day Mart, on the other hand, is a well-designed mini market place offering an assortment of beverages, a broad selection of fresh produce and local products, wine, liquor, biscuits, bread and spreads, health and beauty products, and baby care. It is designed to serve the specific needs of each community, with each store configured and stocked to address the particular day-to-day essentials of each unique neighborhood.

“In Camella, we prioritize our homebuyers’ convenience. It is our commitment to ensure that they obtain not merely a residence, but an upgraded lifestyle in our communities; thus, we are continuously innovating and thinking of ways to give them a better service,” explained Mr. Red Rosales, Camella’s Chief Marketing Officer.

Other amenities in Camella include clubhouses or function halls, swimming pools, play courts, playgrounds, walkways, and jogging or biking paths, pocket parks and landscaped gardens, and shuttle services.  Aside from the amenities, each of the communities has a perimeter fence, an entrance gate manned 24/7, roving security guards and a CCTV system.

Moreover, areas in the masterplanned communities are earmarked for offices and commercial centers, which will enable homeowners to live, work and play in the developments.

Some of the beautifully-executed masterplanned communities include Camella Tierra Nevada in Cavite, Camella Provence in Bulacan, Camella Savannah City in Iloilo, Camella Riverscapes in Cebu and Camella Gran Europa in Cagayan de Oro City.

“The concept of self-sustaining environment in Camella communities has received positive feedbacks from our homeowners. Hence, the company will continue this strategy in existing and future developments,” added Mr. Rosales.

Camella, Vista Land’s subsidiary catering to the affordable and mid-market segment, has been recognized in an industry study as the most preferred housing brand in the Philippines. To date, the group has built close to 300,000 homes and maintains a powerful presence in Mega Manila and 35 other key provincial destinations and 76 cities and municipalities.

Through the years, it has created an immense selection of affordable, high-quality homes with world-class settings and exquisitely themed masterplanned communities across our islands – each one carrying Vista Land’s expertise in space planning, carefully thought out and sustainable architecture, and an innate knack for selecting the most accessible and attractive locations.

For more information about Camella, call their hotline at 02-Camella (226-3552) or 09178576494. Keep up with the latest Camella information, news, events and announcements through Like “Camella Official” on Facebook and follow “@CamellaOfficial” on Twitter. ##

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